Seven up Career Consulting
2023 –Present:
-Designed over 60 assets, including brand decks, infographics, and social media graphics for educational and career development campaigns, boosting average event registration by 30%.
-Created client presentation templates and branded sponsorship kits that helped close 3 partnership deals, each averaging $3,000 in value.
-Collaborated with business and creative teams to produce visually cohesive pitch decks that aligned with brand narratives and strategic goals.
-Enhanced internal creative workflow by implementing a version-controlled asset library and design request tracker via Monday.com, reducing back-and-forth by 25%.
- Led A/B testing on ad creative and redesigned underperforming graphics, increasing paid social CTR by 22% across Facebook and Instagram campaigns.
Graphic Designer(Freelance)-Association CCEMP
- Produced a series of bilingual (EN/CH) branded materials and event decks for community stakeholders and sponsors, resulting in a 40% increase in community engagement.
- Developed consistent design templates to standardize branding across online and offline materials, which were adopted by 4 subsequent community campaigns.
- Collaborated with the event committee to visualize concepts for programming themes, providing mock-ups and visual narratives that helped secure two cultural sponsorships.
